Boston Consulting Group (BCG) is a global management consulting firm and the worlds leading advisor on business strategy. We partner with clients from the private, public, and not-for-profit sectors in all regions to identify their highest-value opportunities, address their most critical challenges, and transform their enterprises. Our customized approach combines deep insight into the dynamics of companies and markets with close collaboration at all levels of the client organization. This ensures that our clients achieve sustainable competitive advantage, build more capable organizations, and secure lasting results. Founded in 1963, BCG is a private company with more than 90 offices in 50 countries. For more information, please visit
Practice Area ProfileBCGs Marketing, Sales & Pricing Practice leverages deep customer insight and a powerful arsenal of data, tools & analytics to inspire revolutionary thinking in all aspects of marketing, sales and pricing. With low risk and high returns, we help digitally transform how clients go to market and generate significant value. The foundation of our success continues to be outstanding value created for even the most leading-edge of our clients: double digit revenue growth and margin expansion. We seek to be leading-edge, and continue to invest in our programs and arsenal of tools and proprietary data. Highlights include:  MSP Catalyst (our flagship software platform), Pricing advantagement Centers,  Center for Customer Insight, Google partnership and joint Digital Academy, and Customer Analytics solutions. The MSP is at the forefront of  DigitalBCG, driving digital go-to-market transformation, and offering our clients leading-edge solutions on  Personalization,  Digital Marketing,  Next Generation Sales and Customer Journeys. We are consistently rated as having the deepest commercial [consulting] capabilities of any consulting firm. And, we have broad experience across both B2B and B2C sectors, and across the globe. References Visible links 1. 2. 3. 4. 5. 6.
WHAT WE NEED:
BCGs Center for Customer Insight (CCI) delivers innovative, best-in-class insights to drive economic impact and build sustainable business value and advantage for our clients. At the core of BCG's Center for Customer Insight is a global team of expert consultants and knowledge team members that specialize in projects requiring design, execution, interpretation, utilization, and application of consumer and customer insight research to advance our clients goals.
BCG is looking for a Customer Insight Expert to design, execute, analyze, and interpret consumer research as we partner with clients to uncover new sources of competitive advantage and value for their business. The ideal candidate will be intellectually curious and inquisitive with a genuine passion for problem solving. A strong service orientation, demonstrated quantitative and analytical abilities, excellent interpersonal skills, leadership experience, and the ability to think quickly on ones feet are also critical for success.
WHAT YOULL DO:
Thanks to digital advances, companies know more about the intentions of their customers than ever before. CCI Experts help our clients capitalize on this opportunity by utilizing customer data to unlock differentiated insight, and leveraging it to drive business strategy, operational improvements and product & service innovations.
Customer Insight Experts work seamlessly with clients and consulting team members to discover unique sources of value and translate project findings into actionable recommendations. In this role, you will conduct consumer research and synthesize insights to help clients address their biggest challenges and execute their business in new ways that deliver competitive advantage and bottom-line results.
CCI experts play a critical role in helping insight projects succeed, managing consumer research efforts and communicating findings to clients. Assignments vary greatlyranging from drafting surveys to inform the investment thesis for a corporate client looking at an acquisition in a new market, to developing, executing and analyzing qualitative and quantitative research to inform a Brand Repositioning or Innovation effort.
Select responsibilities include:Direct Client Engagement and support
YOU BRING (EXPERIENCE AND QUALIFICATIONS)
3+ years of industry and/or consulting experience, with a focus on consumer research, product management, or quantitative analytics and insight generation (ideally in a marketing or consumer experience organization)
Demonstrated experience using quantitative and analytical skills to generate insights that inform business strategy. Mastery of Excel required; familiarity with tools such as Alteryx and Tableau a plus.
Familiarity with performing survey data analysis, producing quantitative modeling, and interpreting data through a business and economic lens to create commercial recommendations.
Ideal candidates may have the following experience:
Working in Consumer Insight at the brand or category level for a global, blue-chip Consumer Goods/Services company
Operating in a research/analytics/insights role for a major custom research firm, or in an analytics/research role for a major syndicated data company
Working as a junior consultant or consumer research/insight specialist for one of the large/global or premium/specialized consulting firm
Demonstrated expertise across a wide range of research topics (e.g., pricing, branding, growth), and quantitative methodologies (e.g., conjoint analysis, segmentation techniques, drivers analyses)
Mastery of statistical analysis concepts and techniques
Sufficient knowledge and experience with qualitative research, an understanding of customer pathways, and knowledge of digital platforms is a plus
WHO YOULL WORK WITH:
At the core of BCG's Center for Customer Insight is a group of expert consultants and knowledge team members who specialize in the design, execution, interpretation, utilization, and application of consumer and customer insight research to business problems.
As part of our consulting cohort, CCI Experts work alongside our generalist and specialty consultants to form one BCG team, capable of delivering deep strategy and technical expertise.
CCI Experts are energized by the detective work of finding the opportunity hidden inside each new business challenge. They bring knowledge on key trends and marketing topics due to their specialization across various industry sectors and markets. At BCG, we measure our success by our clients success, and Consumer & Customer Insight is an integral part of our work as strategy advisors. By translating and amplifying the voice of the consumer, we provide recommendations that directly lead to clients taking action to advance their goals and create meaningful, enduring impact.
YOULL BE BASED IN:
US / Canada : Location is flexible to any US or Canadian city where BCG currently has an office (Boston, New York, New Jersey, Philadelphia, Washington DC, Detroit, Chicago, Minneapolis, Atlanta, Miami, Houston, Dallas, Seattle, San Francisco, Los Angeles, Toronto, Montreal, Calgary).
YOULL BE TRAVELING:
Travel is anticipated, and will vary based on specific project locations.
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