Senior Marketing Manager


: $67,900.00 - $111,780.00 /year *

Employment Type

: Full-Time


: Advertising/Marketing/Public Relations

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We are seeking a Senior Marketing Manager to join our client's team in King of Prussia, PA. This person will develop, shape and drive market positioning and business results for a thriving health and fitness brand. The Senior Marketing Manager will provide strong hands on marketing leadership, a strong analytics background to develop and execute an overarching marketing strategy to achieve immediate and long-term high-growth goals. Senior Marketing Manager Responsibilities: Oversee and execute strategy on company marketing initiatives that contribute to our high growth goals. Responsible for the marketing execution plan and overall marketing budget in multi market business. You will be a valued member of the senior leadership team providing insights and advice on critical market opportunities and competitive challenges. Foster and lead relationships with other franchisees involved in co-op marketing. Develop quantitative and qualitative findings to deliver clear, easy to understand reports. Develop, maintain and report on Marketing KPIs that provide clear metrics for business success. Establish KPIs and benchmarks based on historical data, consumer/audience, and platform trends, develop and improve measurement processes and templates to ensure ongoing and one-off reports are accurate, actionable, and timely. Senior Marketing Manager Requirements / Skills: BS/MBA degree in Business, Marketing or related field. 7-10+ years of Marketing Management Experience Strong analytic and data-driven decision-making skills. History of successfully building and leading multi-unit businesses and brands. Experience in Brand Management and Consumer Businesses is a plus Some travel required Job ID: 317148KK PandoLogic.Category: Marketing & Biz Dev, Keywords: Marketing Manager * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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