Director, Market Research Tracking


: $109,276.67 - $145,000.00 /year *

Employment Type

: Full-Time


: Advertising/Marketing/Public Relations

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Tracking Code
Job Description
Curious what Ipsos, Brand Health Tracking can do for you?

At Ipsos we help you manage your brand on its growth journey, pulling together multiple data sources.
You will benefit from richer insights You want to grow your brand. In order to do so you want to understand why your brands are performing as they are and how they can improve.
We are currently looking for Director, Brand Tracking

The Director:
As a Director you are collaborative by nature, have an eagle-eye attention to detail and brilliant organizational skills. In this role, you will have the exciting responsibility of being a trusted partner to several leading technology and media companies. You will manage global qualitative and quantitative research projects and help our clients solve their business problems by leveraging multiple research methodologies.
As a key leader, you will build team talents and create client loyalty and respect. You will work closely with senior team leaders to assure project accuracy and make sure that things stay on schedule. You also get to share your many creative and analytical skills with your bright, coachable, talented team members daily.
Key Areas of Responsibility:
Direct the process: manage the day-to-day responsibilities of several research projects from start to finish, help frame objectives, develop research design and sampling plans, create research instruments (surveys, discussion guides, screeners) analyze results and create final client deliverables.
Make research happen: Find operational efficiencies and drive them forward. Collaborate with your team members so that projects get done well and right: on time, on budget and on strategy for the client. When the going gets tough, you apply the organizational grease it takes to keep the whole process moving seamlessly.
Show our clients the love: Develop an understanding of our clients' business issues and the industries in which they operate. Maintain and strengthen client relationships through our collective team greatness. Become a trusted advisor to clients by understanding their big picture strategy and day to day needs.

You have at least 5 years' experience in the market research and communications field or something arguably relevant.
Strong experience with quantitative research, including survey design, sampling plans and analysis, and brand trackers.
Experience with qualitative research, including focus groups, conducting in-depth interviews, analyzing qualitative research and cultural analyses.
Strong communications skills; you know how to translate complex data into easy to understand, actionable insights.
Good understanding of advanced analytics including data visualization tools such as Tableau, Looker, DOMO.
Proficiency in developing clear narrative and storytelling in presentation, visually and in writing.
Proficiency in Google Drive or MS Office a must.
We are Ipsos

We help some of the biggest companies solve their biggest problems. We are everywhere in the market research world: in 87 countries and counting. Our clients make the products you use every day, probably including the browser that led you to this posting and the beverage that is sitting next to you. Pick a sector and we are there, on the ground helping our clients grow their brands and make the most of their advertising - in technology, media, consumer goods, you name it. We help build stronger brands and are behind the reason people use them.
Job Location
Seattle, Washington, United States
Company Location
US - Seattle - 1201 3RD AVENUE (7488292)
Company Location Description
US - Seattle - 1201 3RD AVENUE
US Brand & Creative Excellence (509503)
Position Type
Equal Opportunity Employer Minorities/Women/Veterans/Disabled * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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