Interactive Marketing Developer

Hyster-Yale Group in Greenville, NC

  • Industry: Advertising/Marketing/Public Relations - Marketer/Market Researcher/Data Analyst
  • Type: Full Time
  • Compensation: $70,890.00 - 120,340.00 / Year*
position filled
Interactive Marketing Developer


Job Description

Job Summary

HYG is looking for an energetic, innovative Interactive Marketing Developer to join the Hyster brand marketing team at a very exciting time. This individual will help to develop and maintain web applications and digital marketing solutions that will help spur engagement and growth for our brand.

The ideal person for this role will have strong web and mobile app development skills including programming in HTML, .NET and JavaScript. Experience in CSS development, responsive design, database connectivity and user interface development using APIs is also important. Ideally, this candidate will bring a strong eye for design and the aptitude to work with Adobe Creative Cloud programs.

On a day-to-day basis, the Interactive Marketing Developer may support a variety of digital platforms including public facing websites; internal partner portal; social media channels; mobile technologies; marketing automation; channel marketing; customer relationship management; digital advertising platforms; on-demand video streaming; live video streaming and sales quoting tools.

The successful Interactive Marketing Developer will have the following Key Accountabilities:

Work with internal and external partners on developing public facing websites and mobile applications that help increase HYGs marketability.
Develop dynamic digital tools aimed at improving product marketability.
Execute digital marketing campaigns to segmented audiences to increase sales and market share.
Develop tools for HYGs dealer sales teams that position the brand effectively in the marketplace.

The Interactive Marketing Developer will have the following Minimum Qualifications:
BA/BS degree required. Marketing, Computer Science or related discipline preferred.
5 years relevant experience
Web development skills including HTML programming, .NET programming, JavaScript programming, CSS development, responsive design development, database connectivity, and user interface development
Graphic design skills using Adobe Creative Cloud suite
Capability to communicate with internals, dealers, vendors and media representatives.
Product knowledge and overall understanding of the lift truck marketplace strongly preferred
Good SaaS system implementation skills


Competitive Healthcare Benefits medical, vision, and dental

Profit Sharing + 401(k) with company matching

PTO + Vacation + Paid Holidays

Education Assistance

Life Insurance

Employee Assistance Program

Onsite Health Clinic

Onsite cafeteria

Location Information:

Greenville, NC is a vibrant city in Pitt County located just 85 miles east of Raleigh, NC and 85 miles west of the beaches of the Crystal Coast. It has a population of over 172,000 people in the greater metropolitan area and is ranked number six Best Small Places for Business and Careers by Forbes Magazine. Greenville, NC is the home of East Carolina University and friendly southern culture offering dining, arts, museums, festivals, and a variety of amenities and quick access to several water fronts and beaches for people who love the outdoors. For more information about Greenville, visit

We are an equal opportunity employer with an excellent benefit package including medical, dental and life insurance, 401(k) and profit sharing.


Job ID


Job Title

Interactive Marketing Developer



Relocation Assistance Available


Work Hours

Day Shift

Employment Type

Full Time

Travel Required

1% - 10%


Greenville, NC (Americas Division Headquarters)


1400 Sullivan Dr

Zip Code


Careers Website

* Estimated salary