Healthcare Marketing Director

Compensation

: $135,105.00 - $127,920.00 /year *

Employment Type

: Full-Time

Industry

: Healthcare - Allied Health



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Healthcare Marketing Director

Summary

The Healthcare Marketing Director is responsible for enhancing market penetration of the data products, custom analytics and other offerings of FAIR Health through the development of various strategies relevant to the different healthcare markets; such strategies shall include facilitating and overseeing the development of PowerPoint presentations, participating in the development of RFP and other business development materials, managing the FAIR Health conference schedule of speakers, exhibits, attendees and presentations, plus developing targeted messaging and other targeted marketing campaigns.

Duties and Responsibilities

* Develop and facilitate targeted market planning and marketing campaigns to cultivate prospective client interest in conjunction with the account management team including marketing, advertising, and promotional activities for FAIR Health's data products and consumer offerings in the healthcare industry.
* Prepare collateral material and messaging for existing and new market segments.
* Collaborate in the preparation of white papers, survey reports, marketing collateral, web content, and other materials.
* Work with staff writers in connection with campaigns, collateral, web content, newsletters, print and digital client materials and other communications.
* Contribute in the strategy and product content to FAIR Health website.
* Plan FAIR Health's targeted market sector social media and digital outreach strategy in conjunction with FAIR Health's digital communications team.
* Lead the project management, strategic content, design view, artwork and production of FAIR Health's brochures and other collateral materials.
* Oversee direct marketing and lead generation activities in the healthcare industry, including webinars, email blasts using marketing automation tools.
* Manage schedule of trade show, webinar, and conference activities.

Qualifications

* Seven or more years' experience leading, project managing and facilitating marketing initiatives in the healthcare industry.
* Bachelor's degree in Marketing, Business, Communications, or English preferred.
* Excellent writing, communications and proofreading skills.
* Team leader able to take the lead and work in groups.
* Ability to thrive and multi-task in a fast-paced work environment facing many and diverse market segments.
* Strong organizational skills and proven ability to manage multiple concurrent projects while meeting deadlines.
* Self-motivated with an ability to roll up your sleeves to meet aggressive deadlines.
* Proficient user of Salesforce, Microsoft Word, Excel and PowerPoint.

Interested candidates should submit their resume to ...@fairhealth.org. Please include "Marketing" and your last name in the subject line. FAIR Health, Inc. is an equal opportunity employer and an e-verify participant.

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^530 Fifth Avenue, 18th Floor, New York, NY 10036

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Dean Sicoli
Executive Director of Communications & Public Relations
E-mail: ...@fairhealth.org
Office: 646-###-####
Rachel Kent
Director of Outreach & Communications
E-mail: ...@fairhealth.org
Office: 646-###-####

Stay up to date on FAIR Health products and offerings.

* Seven or more years' experience leading, project managing and facilitating marketing initiatives in the healthcare industry. * Bachelor's degree in Marketing, Business, Communications, or English preferred. * Excellent writing, communications and proofreading skills. * Team leader able to take the lead and work in groups. * Ability to thrive and multi-task in a fast-paced work environment facing many and diverse market segments. * Strong organizational skills and proven ability to manage multiple concurrent projects while meeting deadlines. * Self-motivated with an ability to roll up your sleeves to meet aggressive deadlines. * Proficient user of Salesforce, Microsoft Word, Excel and PowerPoint., Large Consultancy Actuaries Insurance Brokers Small Consultancy Investment/Financial Workers Compensation Auto Insurance Life Care Planning Liability Law Firms Billing Services Bill Review/Dispute Resolution ASP System Vendors

Choose Industry Payors Providers Dental Hospitals/Health Systems Life Sciences Technology Government Academics & Research Associations & Medical Societies Consulting Property & Casualty Billing Services and Review ASP System Vendors Choose Market Sector Employers Business Coalitions Pharmacy Benefits Management (PBMs) Health Plans/Insurers/Carriers Third Party Administrators (TPAs) Dental Carriers Unions Small Medical Practice Large Medical Practice Medical Transport Ambulatory Surgery Centers Urgent Care Facilities Free-standing ERs Outpatient Surgery Centers Specialty MSOs Staffing Organizations Large Dental Practice Small Dental Practice DSOs (Dental Service Organizations) Hospitals Health Systems Pharmaceuticals Medical Devices Laboratory EMR Vendor Financial Technology Clinical Technology Software Developer RCM Exchanges Federal Agencies State Agencies Local Agencies Medicaid Academic Institutions/Universities Commercial Research/Think Tanks

Interested candidates should submit their resume to ...@fairhealth.org. Please include "Marketing" and your last name in the subject line. FAIR Health, Inc. is an equal opportunity employer and an e-verify participant., Copyright 2019, FAIR Health, Inc. All rights reserved. ^530 Fifth Avenue, 18th Floor, New York, NY 10036, Message Dean Sicoli Executive Director of Communications & Public Relations E-mail: ...@fairhealth.org Office: 646-###-#### Rachel Kent Director of Outreach & Communications E-mail: ...@fairhealth.org Office: 646-###-####


Associated topics: hematopathology, medical, mlt, pathology, services, sterile processing technician, surgical technologist, technician, technician ii, technician iv * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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