VP Marketing Communications/Public Relations Global Asset Management Firm

Confidential Company in New York, NY

  • Industry: Advertising/Marketing/Public Relations - Marketer/Market Researcher/Data Analyst
  • Type: Full Time
  • Compensation: $135,105.00 - 127,920.00 / Year*
position filled
VP Marketing Communications/Public Relations Position for a Mid-Sized Global Asset Management in NYC. The firms investment focus is private equity, private credit, clean energy infrastructure and private credit. Experience with Clean Energy Infrastructure Desired. This is an exciting opportunity to join an established, but fast-growing global firm and to take ownership of the firms US marketing communications efforts.


Responsibilities:
Execute on the companys and investment strategies strong branding and
positioning in the market
Be responsible for proactive and reactive media handling, generation of
media opportunities, compilation and distribution of press releases,
coordination of interviews, placed articles and any other communications
related tasks; ensure regular media training is held for spokespersons
Be at the forefront of the companys LinkedIn strategy as well as other
online presence
Together with the team, drive and execute the thought leadership program
Oversee the implementation and evolution of corporate and strategy
specific design standards; work closely with the product marketing team
and global/local advertising agencies
Together with the team, drive the conference, third party event and client
event program
Work with the team to drive the award program
Execute the internal communications agenda including ghostwriting
communication for executives and regular company-wide communication
Work with the wider team to manage the website content and design as
well as evolution, including efficient translation of web analytics
Manage the companys and strategies intranet content
Together with the team, drive the implementation of state-of-the art
technical marketing and communications tools (email-marketing software,
responsive graphic design software (user behavior tracking), event
management software, content management systems etc.)

Requirements:
Extensive working knowledge in a similar marketing & communications role
either within the asset management/finance sector or on agency-side for clients
in this industry
Creative and solutions-oriented driver approach
Outstanding ability to write content as well as edit material with the highest
degree of precision and with the ability to tailor to specific audiences
Outstanding skills to create and oversee the creation of branded marketing and
communications materials and tools with MS office tools and other, digital and
responsive programs
Excellent communication skills to interact with senior internal stakeholders, the
media, clients and third parties such as PR agencies, advertising agencies and
other service providers
Firm level of technical financial knowledge and analytical ability
Strong interest and solid experience in Clean Energy Infrastructure, Clean Energy
Infrastructure Credit, Infrastructure, Private Equity, Private Credit
A hands on and process-oriented approach to tasks
Exceptional attention to detail and ability to proof own work and work of others
A self-starter with a results focused mind-set and a team player
Willingness to work in a performance-driven environment and comfortable with
minimal supervision
Occasional travel on a global basis (approximately 20%)
Any experience in speaking, reading and writing skills in German, French, Italian,
Korean or Japanese is advantageous

Education:
Bachelors or Masters degree in relation to Marketing and Communications is
essential as well as 7+ years in a similar role.
Associated topics: ad, alumni, business, care, demand, facebook, government, mba, policy, stewardship

* Estimated salary


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